Evergreen Virtual Environments

A bit more on the perpetual virtual environments that have come to be known as "evergreen". First, some clarification. Many virtual environments are "event-based" meaning they are associated with what we call a "pulse". In other words, they are associated with a short lifespan, just like a physical event: trade show, job fair, etc. 


Evergreen environments are related to longer term initiatives like promoting a product line, educating a community, training a workforce or enhancing a brand.


There are many examples of these environments to visit. Here are a couple based on the 6Connex Virtual Experience Platform (note - each is a public site, but does require brief registration):


The Association of Boarding Schools (TABS)
An association environment showcasing boarding schools from around the world.


Airway World
An environment designed to showcase the lastest medical information on airway management.


Cisco Virtual Connection
This environment gives you a front-row view—from your own desk—of innovations that bring people, information, and businesses together.


A brief note on the benefits of evergreen environments. 


Consider that many business units and marketing groups within large organizations have their hands tied when it comes to making easy updates to existing web properties or, worse yet, launching a new one. 


And think about the budget required for a small business to launch a rich media web site with social networking, a complete content management system and metrics. 


Or put yourself in the shoes of an association director seeking to find new, cost-effective ways to recruit, retain and train members. 


In each case, an evergreen virtual environment is perfectly suited to meet those needs, and more.